Starbucks Logo and Branding Essay - 3728 Words

Starbucks Logo and Branding Try taking a walk in New York without bypassing a Starbucks. Seriously, try– I dare you! Starbucks coffeehouses are so ubiquitous this task would almost certainly be impossible. The truth is, this is not just a New York thing, I was just trying to make the point relevant. Starbucks is the largest coffee distributor in the world and exist all over cities across the country as well as a global expansion. Before getting to the company’s origin, branding and success, a closer look will be taken at the company’s most simple, unique and important graphic representation: the logo. Even considering the relatively low level of advertising done by such a large company, the omnipresent storefronts and†¦show more content†¦Also, the image of the mermaid/siren is pretty dynamic with all the lines and movement so its complexity tends to draw attention. Looking at the two logos, another addition to the newer one are the stars on the sides. Aside from their symboli c meaning, they seem to lend a balance that might otherwise be absent. In the original logo, there are large spaces between the text on the top and bottom of the logo, but the weight of the empty space does not draw the eye away from the center or the name since the space is not isolated. Although the protruding rectangular edges reduce the logo’s overall simplicity, they ensure the empty space within the concentric circles do not detract from the more important elements. If you look at the revised logo and imagine the stars are not there, the empty spaces they leave might even be the most weighted part of the logo considering the solid, simple and empty space not found anywhere else on the logo. The inclusion of the stars add another element, but aid in returning the focus back to the center of the logo, followed by the name. Also, without such a drastic break in the text on top and bottom, â€Å"STARBUCKS COFFEE† can be read as one continuous item as they are seeming ly connected by the stars. Here, the Law of Proximity comes into play. Without the stars, â€Å"STARBUCKS† and â€Å"COFFEE† are too far apart to be grouped, whereas with the stars, the entire logotype is oneShow MoreRelatedStarbuckss Marketing Plan For Starbucks988 Words   |  4 Pageshistory of the Starbucks logo, the potential risk of logo redesign, and other branding successes and failures in detail through this summary report. To be more acceptable and popular, Starbucks has redesigned its logo five times since original image. To be more beneficial, the branding team of Starbucks plans to explore another logo update soon. Hence, I offer this report to help them to know the detailed information about logo redesign and to make the final decision on whether or not Starbucks should updateRead MoreStarbucks s Marketing Plan For Starbucks Essay986 Words   |  4 Pageshistory of Starbucks logo, the potential risk of logo redesign, and other branding successes and fai lures in detail through this summary report. To be more acceptable and popular, Starbucks has redesigned its logo five times since original image. To be more beneficial, the branding team of Starbucks plans to explore another logo update soon. Hence, I offer this report to help them to know the detailed information about logo redesign and to make the final decision on whether or not Starbucks should updateRead MoreP1 Unit 31432 Words   |  6 PagesIn this assignment I will be comparing both Apple and Starbucks to find out how marketing techniques are used to market products. I will include an Ansoff’s Matrix, survival strategies, branding and relationship marketing. Marketing – is the process in which the producers of goods and services focus on satisfying the needs of the consumers. Also marketing is the social process by which individuals and groups obtain what they need and want through creating and exchanging products and value with othersRead MoreMarketing Paper767 Words   |  4 Pagesing pM1 – Comparing the marketing techniques used in marketing products in two organisations. Marketing Technique | The Walt Disney Company Parks and Resorts | Starbucks Coffee | Ansoff’s Matrix | The Walt Disney Company Parks and Resorts would have used the Ansoff’s Matrix tool to determine whether their parks and services would be successful in other countries, this tool would have also been useful to devise growth strategies to guarantee success in new markets. For example, Hong Kong DisneylandRead MoreStarbucks : Starbuckss Cult Branding1739 Words   |  7 Pagesâ€Æ' Contents Introduction 1 History 1 Logo 2 Personality, Lifestyles and Values 3 Target Segment 4 Young Adults/Students 4 Young Urban Adults 5 Why Consumers Love Starbucks 5 Environment 5 You Always Know What You re Getting 6 Self Concept 6 Your Name 6 Instagram 7 Custom Hashtags 7 Conclusion 7 Works Cited 8 â€Æ' Starbucks Cult Branding Introduction Starbucks is a franchised cafe known for its premium coffee and sense of community. Starbucks mission is to inspire and nurture the human spirit – oneRead MoreStarbucks SWOT Analysis1447 Words   |  6 PagesStarbucks-Via Synopsis: Inspired by the book and the movie about Moby Dick, Starbucks first opened as a storefront in Pike Place Market in 1971. It wasn’t until 1984 when Howard Schultz joined the operation as a chairman, president, and chief executive officer, and introduced to Starbucks the new Italian breed of coffee bean and Italian style of coffee drinking; a style that refreshed the idea of socializing and interacting among people of all walks in times that corporate life style was winningRead MoreStarbucks Brand Identity1943 Words   |  8 Pagescoffeehouse company in the world. Starbucks has dominated the world with its aromatic and fine quality coffee beans. It is not just a mere coffee house, it is a brand, a lifestyle, a culture and most evidently, it is an iconic figure, an identity. (Koehn 2002) This essay shall introduce Starbucks as a renowned brand in contemporary society, its origins as a coffee roaster and the making of Starbucks. Then it will discuss how it is being represented to the public using branding techniques. Lastly it willRead MoreMarketing Analysis : International Marketing1749 Words   |  7 Pageson a business’s profitability. This essay is targeted to non-marketing business individual to explain the importance of understanding marketing and it’s meaning, the essence of understanding the fundamental principles of marketing mix elements, branding and segmentation and its essence in running a business in a more effective manner. This will be shown through real life examples of current successful businesses. What Is Marketing? The term marketing has changed over the years; nowadays for businessesRead MoreStarbucks Brand Marketing1169 Words   |  5 PagesBrand Review The original Starbucks opened in Seattle, Washington, in 1971 by three partners: English teacher Jerry Baldwin, history teacher Zev Siegel, and writer Gordon Bowker. The three were inspired by Alfred Peet, whom they knew personally, to open their first store in Pike Place Market to sell high-quality coffee beans and equipment. The original Starbucks location was at 2000 Western Avenue from 1971-1976. That store then moved to 1912 Pike Place; it is still open. During their first yearRead MoreSwot Analysis : Starbucks Company1372 Words   |  6 PagesBackground (Situational Analysis) Starbucks’ Corporation is the world largest coffee company and renowned specialty coffee maker. It roast, market and retails specialty coffee under the flagship Starbucks brand. Starbucks’ founded originally in 1971,headquartered in Seattle, Washington has 16,635 stores in 50 countries out of which 8,832 are company – operated and 7,803 are licensed stores. Starbucks’ hold 75% market share in domestic market and is expanding aggressively in the international market

African-American History Timeline 1910 to 1919

Like the previous decade, African-Americans continued to fight against racial injustice. Using various methods of protest--writing editorials, publishing news, literary and scholarly journals as well as organizing peaceful protests--African-Americans began to expose the ills of segregation not only to the United States but the world. 1910 According to U.S. Census data, African-Americans make up ten percent of the United States population.The National Urban League (NUL) is established in New York City. The purpose of the Urban League was to help African-Americans find jobs and housing resources.The National Association for the Advancement of Colored People (NAACP) established the first issue of Crisis. W.E.B. Du Bois becomes the monthly magazines first editor in chief.Throughout the United States, local ordinances are established to segregate neighborhoods. Towns such as Baltimore, Dallas, Louisville, Norfolk, Oklahoma City, Richmond, Roanoke and St. Louis establish such ordinances separating African-American and white neighborhoods. 1911 Kappa Alpha Psi, an African-American fraternity is established at Indiana University.Omega Psi Phi is established at Howard University. 1912 An estimated sixty-one African-Americans are lynched.W.C. Handy publishes Memphis Blues in Memphis.Claude McKay publishes two collections of poetry, Songs of Jamaica and Constab Ballads. 1913 The 50th Anniversary of the Emancipation Proclamation is celebrated.Delta Sigma Theta, an African-American sorority, is established at Howard University.Woodrow Wilsons administration establishes federal segregation. Across the United States, federal work environments, lunch areas, and restrooms are segregated.African-American newspapers such as the California Eagle began campaigns to protest the portrayal of African-Americans in D.W. Griffiths Birth of a Nation. As a result of editorials and articles published in African-American newspapers, the film was banned in many communities throughout the United States.The Apollo Theater is founded in New York City. 1915 The Great Migration picks up steam as African-Americans leave the South for Northern cities.The Oklahoma Grandfather Clause is overturned in Guinn v. the United States.Carter G. Woodson establishes the Association for the Study of Negro Life and History (ASNLH). That same year, Woodson also publishes The Education of the Negro Prior to 1861.The NAACP proclaims that Lift Every Voice and Sing is the African-American national anthem. The song was written and composed by two brothers, James Weldon and Rosamond Johnson.Booker T. Washington dies. 1916 Marcus Garvey establishes the New York branch of the Universal Negro Improvement Association (UNIA).Woodsons ANSLH publishes the first scholarly journal dedicated to African-American History. The publication is called Journal of Negro History.James Weldon Johnson becomes field secretary for the NAACP. In this position, Johnson organizes mass demonstrations against racism and violence. He also increases the NAACPs membership rolls in southern states, an action that would set the stage for the Civil Rights Movement decades later. 1917 When the United States enters World War I on April 6, an estimated 370,000 African-Americans join the armed forces. More than half serve in the French war zone and more than 1000 African-American officers command troops. As a result, 107 African-American soldiers are awarded the Croix de Guerre by the French government.The East St. Louis Race Riot begins on July 1. When the two-day riot is over, an estimated forty people are killed, several hundred are hurt and thousands are displaced from their homes.The NAACP organizes a silent march in response to lynchings, race riots, and social injustice. Considered the first major civil rights demonstration of the 20th Century, almost 10,000 African-Americans participate in the march.The Messenger is established by A. Philip Randolph and Chandler Owen. 1918 Three African-Americans and two whites are killed in the Chester, Pa. race riot. Within days, another race riot erupts in Philadelphia killing three African-Americans and one white resident. 1919 Eighty-three African-Americans are lynched--many of them soldiers returning home from World War I. At the same time, the Ku Klux Klan is operating out of 27 states.The pamphlet, Thirty Years of Lynching in the United States: 1898-1918 is published by the NAACP. The report is used to appeal to lawmakers to end the social, political and economic terrorism associated with lynching.From May 1919 to October 1919, a number of race riots erupted in cities throughout the United States. James Weldon Johnson names these race riots as the Red Summer of 1919. In response, Claude McKay publishes the poem, If We Must Die.The West Virginia State Supreme Court decides that an African-American is denied equal protection under the law if there are no African-American jury members.Claude A. Barnett develops the Associated Negro Press.The Peace Mission Movement is established by Father Divine in Sayville, NY.The Homesteader is released in Chicago. It is the first film to be produced by Oscar Micheaux. F or the next forty years, Micheaux will become one of the most prominent African-American filmmakers by producing and directing 24 silents films and 19 sound films.

A Different Kind of Holocaust Essay - 2236 Words

Art Spiegelmans Maus is a renowned comic book that won a Pulitzer Prize. The book was published in two parts, Volume I: My Father Bleeds History, in 1986, and Volume II: And Here My Troubles Began, in 1991. It was later integrated into one single volume. The book told Spiegelmans desire to write about his fathers experiences during the Holocaust, as well as the experiences themselves. There had been numbers of Holocaust books over the decades, but Maus is different among all. After reading numerous Holocaust books, they become repetitive, because most people are aware of the tragic event. Maus offers not only the tale of the Holocaust, but stories about its victims, and the next generation as well. Its distinction was already†¦show more content†¦Also, this showed the race hierarchy; mice are considered as vermin, they are inferior to cats, which was how Nazis viewed Jews. Cats hunt mice, the same way Nazis wanted to kill all Jews. These characters of their nationalities wer e drawn identically in the book, such as Art and Vladek. They did not have differences in looks except Vladek had glasses; other than that, they looked exactly the same. By Spiegelman making all people within a nationality look alike, it showed the equality they all shared. Along with the usage of animals, the colors of the comic are black and white. It has an emphasis on the color black, to stress the tragedy of victims lives during the Holocaust. For example, in part two, chapter two, Jews bodies were colored with black lines to show their burns as the gasoline were colored white (Spiegelman 232). The color black is also predominate throughout the entirety of the book, especially when Jews arrived at camp Auschwitz. For example, in chapter two of part two, only the faces and hands of the Jews were white, the building and the ground were black (209). Spiegelmans usage of black and white create the eerie sense as it should be for such an event. With depictions of nationalities and t he element of black and white, there were images, dialogues, and commentaries from Vladek as he told the story. In the book, there were also maps of Poland and camps, along with diagrams of hideouts forShow MoreRelatedThe World Of The Holocaust885 Words   |  4 Pagestraumatic period, Holocaust-was a genocide in which Adolf Hitler s Nazi Germany and its collaborators killed about six million Jews. The Holocaust was the systematic annihilation of six million Jews during the Nazi genocide - in 1933 nine million Jews lived in the 21 countries of Europe that would be occupied by Nazi Germany during World War 2. By 1945 two out of every three European Jews had been killed. But today I will talk about the United States’ Response to the Holocaust. There two main historiansRead MoreA Vivid View Into the Holocaust Essay1416 Words   |  6 Pagesthe past of the Holocaust. Once a person walks through those doors to the United States Holocaust Memorial Museum he or she immediately fee l those emotions pouring from the walls and flooding from the visitors all around feeling what it once felt like to be apart of the Holocaust and witness such a horrendous tragedy. Because the United States Holocaust Memorial Museum provides many exhibitions and visuals for visitors, it really gives a person a vivid view into what the Holocaust was truly like.Read MoreSimilarities Between The Salem Witch Hunt And The Holocaust993 Words   |  4 Pagesis the Holocaust. To estrange members in society means to push people in society out of it. In the Salem Witch Trials, the people in society pushed the Witches out, and even pushed away the women and men they felt were going to be witches, so that they could look more like witches. In the Holocaust, the Jews were pushed out of society and because of that, they looked more suspicious to the human race. Instinctual prejudice also motivating Condemnation on those who may have or were different was mostRead MoreAnalysis Of Maus s Maus 1166 Words   |  5 PagesArtwork/Style 1. Discuss the use of anthropomorphism (personification) in Maus, and your reaction to it. Why has Spiegleman chosen to use animals instead of people? Spiegleman uses anthropomorphism in Maus to portray the different groups involved in the Holocaust. The main two animals used are cats used to portray Nazis and mice used to portray Jews. This use of animals instead of humans as characters helps me continue to enjoy the reading of the story as the plot is extremely dark and would otherwiseRead MoreEssay on Holocaust Museum1273 Words   |  6 Pagesfeatures. 4. In a different part of the exhibit, was the listing of all of the Jewish towns that were totally or partially whipped out because of the Holocaust. The names of the towns were engraved on the glass windows of a corridor there were so many of them that they filled up the entire wall. Personal Response 1. This movie was very informative, for example before this movie I thought that Hitler was voted into power, but really he was appointed by Hindenburg. I thought that it was kind of scary thatRead MoreMaus1211 Words   |  5 Pagesson see this as being annoying. He feels you need to be aware of everything. He does not trust people specially his second wife Mala. He has hearth problems and he is diabetic. Sometime he used his sickness to his advantage. 6. During the Holocaust, he exhibited a spectacular resourcefulness, work ethic, and presence of mind that often enabled him to secure food, shelter, and safety for himself and his family. He was a shrewd businessman, and in the most troubling times he saved everythingRead MoreThe Comic Book Maus1662 Words   |  7 PagesIn the comic book Maus, Art Spiegelman shows the readers what people endured during the Holocaust terror. Art mostly spoke about persons of Jewish descent. He utilized great imagery, and characteristics to allow readers to get a mental image and painting of the immense pain and suffering Jews endured during the Holocaust. His use of symbolism of mice and cats helped to show how Jews were just pawns, and experimental factors to Germans. Art allows for the reader to see how terrifying and horrificRead MoreMaus, The Most Audacious And Controversial Choice Of The Holocaust1732 Words   |  7 Pagesof the Holocaust in the most daring of ways. Spiegelman’s cho ice to tell a biographical account in comic book form is bold in and of itself, but his choice to portray all of his characters as animals is the most audacious and controversial choice of all. In Maus, every ethnic group is characterized by its own distinct animal: Jews are mice, Germans are cats, non-Jewish Poles are pigs, and so on. This deliberate choice alludes to the extreme essentialization of identity during the Holocaust. Just asRead MoreThe Memory Thief By Gil Kofman1323 Words   |  6 PagesThe Memory Thief (US 2007, dir. Gil Kofman) explores the effects of post memory (Marianne Hirsch) on second-generation Holocaust survivors. How is this memory of the Holocaust passed on and what kind of different responses to this memory are shown in the film? The purpose of this essay is to understand Marianne Hirsch’s concept of Post memory in relation to Holocaust tragedy. Furthermore, the essay is going to analyse the meaning and effects of post memory on the second-generation. This will be examinedRead MoreSummary Of Maus By Art Spiegelman Essay1593 Words   |  7 PagesMaus by Art Spiegelman is a graphic novel about a man s story of surviving the holocaust and the son was asking his father to tell this story. By itself this is a great story a man trying to survive the Holocaust against the odds and reunite with his lost love. Outside the simple exterior there is a dark theme of guilt that enhances the text from cover to cover. This theme of guilt is something that can be seen throughout the story, in a surprising number of times and an even more surprising number

The Industrial Revolution Was A Period Of Time Between...

The industrial revolution was a period of time between 1750 and 1914, in which machines began to replace manual labour. Originating in Britain it was a time of great technological and social change, with the industrialisation having major effects on work, politics, society and environment. The revolution began with the agricultural revolution in which machines replaced the jobs of farmers and many began to move to the cities to find employment. This introduction of machines and increased city population had many affects some were not always positive and lead to the development of trade unions, the working class and the communist ideology. Having grown in popularity and power the Catholic Church was also a major character in the industrial†¦show more content†¦During this time the textile industry had been mainly dominated by farmers wife s, who made cloth for extra money to support their families. However as the technology for textiles grew, what once took five people to com plete now took one machine that did it at twice the speed. As machines slowly began to over ride people s jobs particularly if rural areas family s began to move to large cities sparking the growth of the industrial revolution. As more an more people began to flood to cities the establishment of factories, mills and mines began to develop. However with this increasing population also came increase in job demand and factory owners were able to pay their workers lower wages due to people s desperation for work. The quality of life for workers only went on to decrease with women and children starting to work in order to support their families. The women and children being considered inferior were given the worst pay for longer hours and harder work. The factories were also very unsafe with unhygienic and dangerous working environments. Much like the living conditions workers experienced living in close quarter unsanitary areas. These living conditions were called the slums and were usually make up large apartment like buildings which each room housing up to 5 or 9 people. There was very little room for living and sicknesses spread rapidly due to the unsanitary conditions. With lack of

Social Entrepreneurship in the Developing World

Question: Discuss about theSocial Entrepreneurship in the Developing World. Answer: Introduction Social Entrepreneurship involves using of technology by a start-up company with entrepreneurs for non- profit to start, fund and implement solutions to social, cultural, or environmental issues. These concepts will vary from aims, beliefs, innovation, market orientation and even sizes of the social enterprises formed. These entrepreneurs pursue poverty alleviation goals with the zeal of any profitable company that they may start up.AS Bill Drayton says whenever society is stuck or has an opportunity to seize a new opportunity, it needs an entrepreneur to see the opportunity and then turn that vision into a realistic idea and then a reality and then ,indeed, the new pattern all across society. Social entrepreneurship is tailored to directly and ultimately make an impact on social value.The world is fast changing with major challenges being social ones. Social entrepreneurship is a relatively new, but rapidly growing field in business and corporate social responsibilities. Social entre preneurs set out to use their entrepreneurial skills to bring about positive change in society. They do this by developing, funding and implementing solutions to social, cultural and environmental issues. The phenomenon has been about to bring about profound change in societies around the world. Through these initiatives, it is easier to have society conserve the environment, start projects which can economically sustain them, and even enable a large unbanked population to access financial services. An example of this was implemented by the Bangladeshi banker, Muhammad Yunus, whose Grameen Bank has been credited with opening up access to the unbanked in Bangladesh, in the process equipping them with the necessary tools to defeat poverty (Yunus Jolis, 2007). There are different approaches to social entrepreneurship. In some instances, the approach may be done as a purely nonprofit making organization. In other instances, it may blend nonprofit and profit making approaches, blending typical business approaches with more conventional not for profit endeavors. While some social entrepreneurs start their businesses solely to help the poor and to highlight some social issues, others are conventional business people who decide to start a side project which is dedicated to looking after the needs of the poor. Research Problem While social entrepreneurship is a well-developed phenomenon in the developed world, this idea is only starting to become prevalent in the developing world. As locals start to take matters in to their own hands, they have started to build their own projects to deliver their people out of poverty. However, the practice has not yet taken root. This paper aims to show the reasons why social entrepreneurship in Africa, Asia, Latin America and Eastern Europe still lags behind and are the unit of investigation. It will also attempt to find out what can be done to help spur this practice, and what the effect of existing initiatives has been so far. Research Questions The research questions are designed to lead to answers for the problem indicated in the above section. The questions will be as follows: What stands in the way of social entrepreneurship in the developing world and Eastern Europe? The second question will involve solutions for this, and will be stated as follows: what can be done to spur social entrepreneurship in these regions? The third question will look at what the social entrepreneurs have already achieved, so as to justify even more investment. It will read: what has so far been achieved through these initiatives in the mentioned areas? Literature Review The latest report from World Bank indicate, that the worlds population is living under the poverty lines. This being 902 million people though, this might fall depending on efforts that the millennial development goals and beyond will contribute to the development progress. Poverty is a pervasive problem in the world today. One in six people is currently malnourished, and unable to access clean drinking water. A bigger number, 2.4 billion people as of 2003, are unable to access proper sanitation. This results in the death of 10 million children every year due to preventable diseases. The gap between the poor and rich continues to grow, such that 50% of the worlds population controls only 5% of the total global income. This means that several governments are unable to provide the services which are necessary to guarantee a decent livelihood for their people. Instead of stepping up their efforts and helping to fight poverty, several governments around the world are dedicated to forcing self sustenance, so that social investment is decreased. The result has been that few people are able to come out of poverty, unless they find alternative means (Nicholls, 2006). The circumstances above are not a new phenomenon. In fact, they are only getting better, form the days when a bigger population of the worlds population was actually poorer, and faced stark odds in trying to lead a healthy life. This is especially the case in the United States, where the actions of a few citizens were instrumental in enabling their people to learn how to read and write. In other countries, people were able to dedicate their efforts to the public good, spending vast amounts in research, and thereby discovering cures which drastically improved the quality of life of their people. In this way, social entrepreneurship in its basic form was developed in the west. Through t, individuals and corporate were able to step in and effect social changes which fundamentally changed the prospects of their societies in a positive way (Praszkier Nowak, 2012). The great start to social entrepreneurship was however not reflected in other countries around the world. The developed work does not lack in imagination and the drive required in making social entrepreneurship. And while there have been many people who have come out to engage in corporate social programs, their ability to bring about real change is inhibited by their lack of knowledge in local problems, and lack of the needed funds to effect development. Inversely, others have come up with the notion that perhaps, the problems of the third world are too many to be resolved simply using social entrepreneurship. Therefore, their efforts to become are in many insignificant drops in an ocean of want and underdevelopment (Singh, 2016). In the case of India for instance, the government has been spending only around 1% of the GDP on health. Only about 10% of the whole population has medical insurance. All this happens in a country which has the worlds fourth largest economy. In a population of 1.2 billion, this means that a vast majority of the country is vulnerable to health problems. It also means that a huge investment than what the government currently commits is required to ensure better healthcare, accompanied by political will (Singh, 2016). In the developed world, as well as in the developing world, social entrepreneurs face the problem of having to navigate through complicated laws. The case of Canada however shows that the government has not yet provided their social entrepreneurs with the necessary facilities to make a more profound impact on their societies. In the developing world, the situation is much worse. Governments have not had the political will or the necessary technical ability to change the law, and come up with a framework which actively enables social entrepreneurship. One such area is taxation. While corporate tax is in many cases punitive, the same should not be similar with other versions social businesses. These businesses are therefore unable to actively provide the services they need to provide to their people. More importantly, they do not have any incentive to engage in social entrepreneurship (Rykaszewki, Ma Shen, 2013). Social entrepreneurs are in many cases inspired to resolve issues which occur in countries or regions and societies besides theirs. In this case, they are unable to properly address the issues which affect these people. In other cases, the social entrepreneur is not clear on what he wants to achieve in the society. Therefore, lofty ideas may be floated, and even implemented. However, they are not in any way aligned to the immediate needs of the people they are meant to help. For instance, it may be more practical to help a community in maize growing area with farm inputs and mechanized agriculture, instead of tools to make their sheep healthier, if this is not their main economic activity (Seanor Meaton, 2008). The issue with entrepreneurship, when it is done in absentia as is the case in many of the initiatives, is that it results in the social entrepreneurs having to rely on third parties to implement their agenda. This leads to a situation whereby trust is relied on, and at the same time, it is betrayed. The entrepreneurs therefore find that the work which they set out to accomplish in the society is diluted, and has minimal impact (Seanor Meaton, 2008). The failure of entrepreneurs to come up with the right plans for their initiatives is another reason why there may be lower numbers of businesses in the developing world, and why the organizations they set up eventually fail. The society in many places does not give their people the necessary support to be successful in social entrepreneurship. In these circumstances, entrepreneurs are unable to come up with the necessary funds and skills needed. The society needs to help develop the social entrepreneurship skills. At the same time, the society may not properly value the impact that social entrepreneurs add to their communities. Therefore, besides making it unattractive to become social entrepreneurs, the society does not give their people any chance in terms of skills to have an impact in bettering the lives of other people (Atsan, 2016). Social entrepreneurship in the third world has also been the subject of unethical conduct accusations. People and institutions who present themselves as social entrepreneurs may actually be taking advantage of the circumstances to enrich themselves, or to bolster their images, and in other cases, increase their public relations image. In these circumstances, social entrepreneurs have been able to abuse their position, and dilute the impact of the projects they are expected to implement. In other instances, they act as the agents of real entrepreneurs who are located away from the area of focus. They may be able to siphon funds aimed for use in the community for their own needs (Chell et al, 2016). As discussed earlier, the circumstances in the developing world are not helped by stringent government regulation. In addition however, social entrepreneurs are faced with endemic corruption. They sometimes discover that a significant amount of the money they intend to spend is in actual sense spent in bribes and navigating through barriers before they can start their operations (Chell et al, 2016). Culture may also have a negative effect on entrepreneurship. Some people are generally suspicious of outside interference. This is especially so if the people have a negative experience with foreigners, leading them to look at every person with doubts, regardless of how noble their intentions are. Under such an environment, it is unlikely for the entrepreneur to have great success in the community. They may be faced with sabotage, and general lack of public support necessary to drive their agenda ahead. Under these circumstances, it is impossible for the entrepreneur to be successful. More importantly however, it communicates to other entrepreneurs that they are not welcome in the community. This will in time deprive the community of entrepreneurs, whether they come from outside the particular society, or are indigenous to it (Malunga, Iwu Mugobo, 2014). It is however not all gloom and doom in these areas. In Africa for instance, it has been noted that social entrepreneurship is drastically increasing. This has been powered on by the actions of business personalities across the continent taking on a more corporate responsible role, whereby they have been at the forefront in helping the underprivileged in society better themselves. The focus is not only on economic empowerment. They are also investing in issues such as maternal healthcare and basic education, thereby helping empower communities. While some of the initiatives have been started with the intention of generating profits, they are also helping transform the communities within which they operate. They do this by being able to close the gap between what the government provides its people in terms of education and healthcare, and what the people realistically need (CNBC Africa, 2017). As has been mentioned before, the developing world is pulled back from social entrepreneurship by the presence of serious impediments to trade. These include corruption, and the lack of enabling legislation which would make the countries easier for organizations to operate in. However, this is changing,. Countries have awoken to the powerful force of business in instituting economic and social change in their societies, and set out to make it as easy as possible to open and operate businesses. Additionally, more enabling tax regimes have been legislated, such that social entrepreneurs only need to pay a small amount of their income in taxes, and therefore have much more to invest in communities. The economic situation in Africa is also improving, as is awareness. It is therefore becoming easier for social programs by social entrepreneurs to have an impact. People are less distrustful of foreigners, for instance, and opportunities to start businesses are likelier than before to delive r people out of poverty (Rivera-Santos et al, 2015). Methodology The paper is a secondary research. It will mainly look at already existing literature, so that it can then synthesize the necessary information and make necessary recommendations. The paper has reviewed peer reviewed journals, books written by eminent social entrepreneurship scholars, and other important information generated by the internet. The paper is also determined to be as balanced as possible. In doing so, it will ensure that the recommendations reached are also unbiased, and are meant to help in the growth of social entrepreneurship. The Google search terms were social entrepreneurship, reasons for low social entrepreneurship in the developing world, and current trends in social entrepreneurship in the developing world. Findings and Analysis Social entrepreneurship in the developing world is alive and well. However, it faces serious challenges, which have profoundly affected its impact on the lives of the worlds poorest individuals. While it may be argued that the reason for this is poverty, the statistics paint a different picture. It has been shown for instance, that while India is the fourth largest economy in the world, only 10% of its 1.2 billion strong populations can access insurance. This means that it is not a question of lack of material wealth, but how this can be translated into programs which positively affect the lives of the common man, whether or not these programs are led by the government or private entities. The cultural, economic and political realities on the ground also ensure that social entrepreneurship does not leave a mark in the developing world as it has done in the West. While the environment suggests that this should be the case, and that there is the necessary man power, will and capital needed to mount a successful social entrepreneurship initiative, the circumstances on the ground are different. The presence of corruption has served as a huge impediment to the implementation of social implementation programs, as has the presence of legal restrictions, which are not friendly to social entrepreneurship. Despite these situations, the environment is changing. The economic realities in the developing world are vastly different to what they were years ago. Strong economies have arisen, backed by governments which appreciate the importance of social entrepreneurship. These governments also understand the limitation of their initiatives in alleviating poverty. As a result, they are more supportive. As information becomes more accessible, the distrust which has for a long time been the character of much of the third world is slowly disappearing. Many of these societies are increasingly more open, enabling social entrepreneurship to flourish. The most important lessons to have in mind for growing and starting social entrepreneurs include innovation, recruiting and mobilizing people, infrastructure and business linkages, different terrains, financing sources. Innovation is a costly but necessary part in any business and in this case social entrepreneurship, development options have to be made available for an easier production of new technologies this way research and development costs are reduced or taken care of. The barriers of entry are very high since the social enterprises have to create their own infrastructures and business linkages as this is not available for them but on the other hand, actually available for the large businesses but are taken for granted. With regard to institutional terrains, social enterprises dont fit in well as compared to private sectors which are easy to deal with. Lastly, they fully rely on the governments or philanthropists for funds as this sector virtually has no financing sectors to h elp them with capital or credit requirements. Recommendations Social entrepreneurs in developing countries are rarely known and this is not because that they lack entrepreneurial talent but because many who initiate the process and projects to empower their lives out of poverty go unnoticed. In this time and age this should stop and they should be given support and resources to actualize their entrepreneurial skills. It is clear that despite the steps that have been made in making social entrepreneurship a common theme in the world, and specifically the less developed countries, much more needs to be done. To help this, governments have to play a central role. This should start with their ability to set enabling legislation. These rules and regulation will help the economy to function effectively and efficiently and thus delivery of goods and services to the public will be faster. The issue of taxation should be done in a way which acknowledges those who spend all or most of their income on social initiatives. This should also include laws whic h make it easier to open and operate a social entrepreneurship project in the said countries. In addition to this, the government, in collaboration with other education partners should improve access to entrepreneurial education. Its ability to alleviate poverty should be highlighted, to ensure potential social entrepreneurs are able to implement their ideas. It is also recommended that there should be greater cooperation between the social entrepreneurs and the communities within which they aim to work with. They should for instance ensure that the plans they want to implement are workable, and will actually result in a positive change for their people. Additionally, they should ensure that they properly involve the people, so that the projects they come up with are actually able to have a positive impact on the community, instead of dying off due to impracticability. Conclusion Global entrepreneurs council is responsible for promoting social entrepreneurship worldwide. Once they put they efforts together with global influencers and other world leaders a lot of social entrepreneurship will be appreciated as they would give support and do promotions on same. A lot of small and big programs help the to enlighten the community to make a difference in the society. Through technology programs, a big geographical region is able to be reached easily and if the partnerships are stronger, it would also be sustainable. The phenomenon of social entrepreneurship might be the best bet for poor people who no longer trust that their governments can come up with the necessary tools to enable them lead a better life. While governments are shrinking, the social entrepreneurs are taking their place, increasingly succeeding in creating positive change in society. It is therefore clear that in future, a major driver of development and human empowerment will be social entrepreneu rship activities started by private entities. Lastly social entrepreneurs build sustainable ventures and have a clear guiding rule not only to assist the people who are in dire need but mostly to empower them to develop themselves on a personal level, local and further the whole countries economy. It is more of Give a man a fish and you will feed him for a day. Teach a man how to fish and you will feed him for a lifetime. References Nicholls, A. (2006). Social Entrepreneurship: New Models of Sustainable Social Change. Oxford: Oxford University Press. Yunus, M., Jolis, A. (2007). Banker to the poor: the autobiography of Muhammad Yunus, founder of Grameen Bank. New Delhi: Penguin. Praszkier, R., Nowak, A. (2012). Social Entrepreneurship: Theory and Practice. Cambridge: Cambridge University Press. Singh, A. (2016). The Process of Social Value Creation. New Delhi: Springer India. Rykaszewski, S., Ma, M., Shen, Y. (2013). Failure in Social entreprises. University of Toronto, 1-29. Seanor, P., Meaton, J. (2008). Learning from failure, ambiguity and trust in social enterprise. Social Enterprise Journal, 4(1), 24-40. Rivera-Santos, M., Holt, D., Littlewood, D., Kolk, A. (2015). Social Entrepreneurship in Sub-Saharan Africa. Academy of Management Perspectives, 29(1), 72-91. Atsan, N. (2016). Failure Experiences of Entrepreneurs: Causes and Learning Outcomes. Social and Behavioral Sciences, 236(2016), 435-442. Chell, E., Spence, L., Perrini, F., Harris, J. (2016). Social Entrepreneurship and Business Ethics: Does Social Equal Ethical? Journal of Business Ethics, 133(4), 619-625. Malunga, P., Iwu, C., Mugobo, V. (2014). Social Entrepreneurs and community development. A literature analysis. Mediterranean Journal of Social Studies,5 (16), 18-27.

Old Person Essay Sample free essay sample

Describe an interesting old individual– Who he is– Why you find him interesting– How he helps you– How frequently you meet him * I have met many old individuals in my life.* Many of them have influenced me.* But the one whom I find most interesting is my grandma.* She is in her late sixties* She is non really tall but really beautiful.* Although she has a wrinkly face but she ever wears a warm smiling on her lips and a beaming freshness on her face.* I have known her since my birth.* I was raised by her. * Earlier we used to populate in a little small town Mirzapur.* My parents shifted to Phagwara metropolis to spread out their concern.* I was left with my grandparents.* My grandma used to wake me up and acquire me ready for school.* She used to assist me in surveies. take me to the park. drama with me and featherbed me a batch. We will write a custom essay sample on Old Person Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page * Now that our household concern is good established she excessively has shifted in the metropolis with us.* She reads the paper daily and is abreast of what is go oning of the universe around us.* She seems to cognize about any subject on Earth. She is really chatty and loves to chew the fat with my friends.* My friends excessively are really friendly with her. * When my male parent is off on concern Tourss. she nicely runs his store in his absence.* She is really popular among our neighbors.* She is non merely my grandma.* She is my friend. philosopher and usher. Or You can acquire the thought from another reply* I have met many old people in my life but I find my maternal grandma the most interesting and here I would wish to speak about her.* She lives with my maternal uncle in London. but every twelvemonth comes to remain with us during my summer holiday.* She is in her late 1960ss. * She has a wrinkly face but ever has a warm smiling on her lips.* She is really interesting as she is ever willing to larn new things.* She is non like other adult females of her age who sit back at place making nil.* She has besides made her face-book history and keeps path of all her grandchildren through that.* She has a really wide mentality of life and is ever promoting me to larn new things.* I took my impulsive lessons late on her advice. * She is really wellness witting and does 20 proceedingss of yoga day-to-day.* She besides goes to the vicinity park daily.* She has non studied beyond high school. but encourages all of her grandchildren to analyze hard.*She is non merely my grandma. but besides my friend philosopher and usher.* I can portion my Black Marias innermost secrets with her. * When she is in London. I daily chat with her for 10 proceedingss.* Our age difference is no barrier to our friendly relationship.* I love her from the nucleus of my bosom.